Most Miami agencies hide pricing behind a "strategy call." We don't. Here's exactly what website design costs in Miami in 2026 — by tier, what you actually get, and where each tier breaks down.
Under $500: DIY platforms
Wix, Squarespace, Carrd. Free to $40/mo. You build it yourself in a weekend. Good if you're testing an idea or running a one-person operation. Bad if you need real SEO, real conversion design, or a bilingual presence. Most Miami SBs outgrow this in 6 months.
$500–$2,500: Freelancers
Upwork or local solo designers. You get a custom WordPress or Squarespace site, usually English-only. Quality varies wildly. The good ones charge $1,500–$2,500 and deliver in 4-6 weeks. The cheap ones ($500) usually subcontract overseas and you end up rebuilding it in a year.
$3,500–$8,000: Local Miami agencies
This is our sweet spot at 123 Web Mobile. One-time builds at $4,500+, monthly retainers from $1,500. You get a bilingual designer who knows Miami, the build is 2-3 weeks, and you own everything when finished. See our published pricing.
$10,000–$30,000: Custom builds
For multi-location restaurants, eCommerce with complex catalogs, or membership platforms. Custom integrations with POS, CRM, booking systems. 4-8 weeks. We do these on Custom tier.
$30,000+: National agency or in-house team
Usually for franchises or businesses with regional scope. You get higher pricing and slower process. National agencies rarely build native Spanish content. Our honest comparison page covers when each tier actually makes sense.
The hidden costs nobody mentions
Hosting ($20-50/mo). Domain ($15/yr). SSL (usually free now). Email ($6-12/user/mo). Stock photos ($50-300). Premium plugins ($100-400/yr if WordPress). Maintenance (build in 2-5 hrs/mo or pay for retainer). Most agencies bury these in the proposal — ask for the all-in number.
Frequently asked questions
What's the cheapest Miami website that actually ranks?
About $4,500 one-time. Anything cheaper usually skips SEO setup, bilingual content, or mobile optimization — the three things that make a Miami site rank.
Should I pay monthly or one-time?
One-time if you have content/SEO covered yourself. Monthly retainer if you want ongoing SEO, paid ads, content, and updates handled together. Monthly is cheaper over 18+ months.
Why is Miami web design more expensive than other cities?
It usually isn't — Miami is mid-pack nationally. But bilingual builds cost ~20% more because content gets written twice (and that's the right move here).
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