Boutiques · designers · resort wear · Miami
Miami is the Latin fashion capital.
Your boutique competes against Wynwood, Lincoln Road, Bal Harbour, Aventura Mall stores, and 50,000 IG accounts. We win with marketing that blends online shop + IG Shop + foot traffic + tourist and local capture. Bilingual — because half your customers speak Spanish first.
The challenge
The Miami customer buys with her eyes.
Your customer finds your boutique on IG, screenshots the outfit, WhatsApps it to the group with 'where?', and either buys online in 2 hours or shows up at your store Saturday. Your marketing has to cover that whole chain — IG Shop + WhatsApp shoppable + clear location + hours.
- Shopify optimized for mobile (90% of traffic)
- IG Shop + product tagging on every post
- TikTok organic + paid for discovery
- Influencer outreach to Miami micro-influencers
- Bilingual email + SMS with weekly new arrivals
- Google Ads + Map Pack for foot traffic
What we track for you
In your monthly report
IG followers✓
IG Shop sales/mo✓
Shopify conversion✓
Saturday foot traffic✓
Repeat purchase✓
Want a packed boutique?
30 minutes. We look at your IG, Shopify, Google. We tell you the 3 changes that move the needle.