Google Posts
Mini social-media updates published directly inside your Google Business Profile — offers, events, news — visible right in Search results.
Definition
Google Posts let you publish short updates (offer, event, news, product) directly on your Google Business Profile. They appear right inside the search panel that pops up when someone Googles your name, so they're the closest thing to a free billboard on the world's busiest highway. Each post can carry a photo, a 1,500-character description, and a button (Call, Book, Learn More). Posts typically rotate every 7 days, so weekly cadence is the norm. They also send small but consistent ranking signals to Google. Weekly bilingual posting is included in our GBP plans on /pricing.php.
Why it matters in Miami
For Miami restaurants, salons, and clinics, weekly bilingual posts about happy-hour specials, hurricane closures, or Día de las Madres promos catch local searchers at the exact moment of decision.
Example
A Wynwood coffee shop posts every Monday in EN/ES with the week's pastry special and a "Order Now" button — direction requests from search climb 41% quarter-over-quarter.
Related terms
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